Sonal Holland

When Sonal Holland, India’s only master of wine approached us she was looking at building a brand that is consistent with her image as a lifestyle connoisseur and an authority in wine in India. She also wanted a system of brand identity that will unify her various wine related businesses as well as give an identity to the India Wine Awards on an international platform. Thus growing from a personal brand into a larger corporate platform recognised as the authority for everything wine in India.

The gold mark came from a series of iterations from Sonal’s name itself- which means gold and the idea that a gold stamp is a symbol of authority. The signature logo and tag line become a unit for the brand that can be modified and added with various elements to create a distinguished identity system.